CONTACT: Jennifer Jenks
AOPO Partners with Mediaplanet on Journey of Transplantation Campaign
MCLEAN, VA., December 2, 2020 – The Association of Organ Procurement Organizations (AOPO), a leader in the organ procurement and transplantation community, partnered with Mediaplanet on their recently published Journey of Transplantation campaign through USA Today.
95% of Americans support organ transplantation, but only 58% are signed up as donors. The campaign aims to raise awareness around the necessity of organ donation, as well as highlight the various leaders, educational resources, donor networks, and research that are helping to enable transplants and organ donation to people of all backgrounds.
The piece How Organ Procurement Organizations Help Save Lives follows the donation story of Joe who received a life-saving heart transplant and his life was made bright again because of the generous gift from an organ donor. “Organ procurement organizations (OPOs) are the bridge between organ donors and recipients, working with donor families, hospitals, and transplant programs to facilitate a successful donation and transplant matching process.” says Steve Miller, CEO at AOPO. “Organ donors are heroes, and OPOs honor them and the families they serve with compassionate care while inspiring their community members to donate life.”
Find the campaign in USA TODAY or read it online: https://www.futureofpersonalhealth.com/campaign/transplants/
How Organ Procurement Organizations Help Save Lives:
The Association of Organ Procurement Organizations (AOPO) is the non-profit organization recognized as the national representative of the 58 federally designated Organ Procurement Organizations (OPOs) responsible for facilitating the organ, eye, and tissue donation process. Learn more at www.aopo.org